LISA - the Licensing, ITAM, SAM Academy by ITAM Review Learning

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Welcome to the world of VMware Licensing:

VMware is an integral part of the datacentre for a large number of companies around the world, with most businesses running a highly virtualised on-premises infrastructure. While many may be familiar with the challenges of licensing other software vendors’ products within a VMware environment, it pays to be current and up to date with the licensing and audit practices of VMware too. 

VMware: Essentials is one of two courses in LISA’s new VMware Curriculum. The course is set at foundational level and intended for newcomers to the world of VMware licensing. It offers an overview of VMware as a company, up to and including its acquisition by Broadcom, how the Broadcom purchase could affect you as a customer, key agreements and routes to purchase, and an introduction to common on premise software titles and licence metrics. 

The course is designed for those with little to no experience of VMware licensing, whether that be in the SAM / ITAM space or commercial and procurement. The course is perfect for anyone wanting to deepen their understanding of this often overlooked software publisher and will support you on your SAM journey. The knowledge gained from this course will benefit your organisation and serve as the first step to becoming a VMware expert. 

What You'll Learn:

By the end of this course, you will learn:

Course Content

  • Introduction to the course leader. 
  • Overview of course content.
  • Overview of course objectives.
  • VMware’s story so far. 
  • Financial performance. 
  • New business structure. 
  • Changes announced by Broadcom. 
  • Introduction to the VMware agreement stack. 
  • Overview of the General Terms. 
  • Overview of the Software Exhibit. 
  • Overview of the Product Guide. 
  • Introduction to VMware’s past and present purchasing programs.
  • The Subscription Upgrade Program. 
  • The Enterprise Licence Agreement.
  • Rough guide to VMware’s on premise products. 
  • The processor metric. 
  • The core metric. 
  • Other common VMware metrics.
  • vCenter Server and its uses.
  • Key takeaways. 
  • Useful information.
  • Glossary and links. 


Barry Pilling is the founder and principal consultant of Cortex Consulting, an independent software licensing and asset management consultancy. He has been working in the ITAM industry for fourteen years and specialises in licensing software on datacentre and cloud technology platforms.
His deep knowledge of vendors like VMware, Microsoft and IBM has helped numerous clients over the years to optimise and realise savings. Barry is a passionate advocate of helping IT asset managers in developing the technical and licensing skills that will support them with their roles.

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